When Ike Covin leaves Advanced Print Technologies East Providence RI office in pursuit of quality printing equipment, it can take him well beyond US borders. Ike recently returned from a trip to the UK, after a satisfying demonstration of a machine and making a great connection. Ike describes his journey in the usual Ike fashion, full of energy and smiles. “ I left for the UK out of Logan last Sunday night, after playing a double header and watching my beloved Eagles.” Ike is both a solid Philadelphia Eagles fan and baseball player and he remains faithful to both. “I headed to Heathrow for an over nighter, then on to my destination. Granted, I lost a day traveling but I adjusted quickly. I met with my client that day, first time face to face. The following day we set off to meet one of the largest dealers in Europe. The shop housing a Bobst Die Cutter in production was approximately an hour north of my location.” Bobst pioneered die cutter technology back in 1940 by introducing their first Autoplaten press. “I called in a Bobst factory technician located in the UK to run the demonstration and answer any technical questions. His expertise didn’t disappoint me or my client. It was a great demo and the client was extremely satisfied. The expert impressed me with his knowledge and I will certainly connect with him in the future. I stayed an additional day since I knew of another opportunity two and half hours south of my location. This particular press is in high demand. Within 48 hours we had a buyer for it.” Ike recognizes the UK as a hotbed for the printing industry. According to Fred Goldwyn, VP Sales with Advanced Print Technologies, “Newer machines tend to come on the European market faster because the tax laws allow for a quicker depreciation compared to the US. This promotes buying new machines in a shorter cycle.” Ike’s travels to the UK are not over. He explains he is heading back within a week for another demo and has a client who wants to view a machine the following month. Ike jokes he may need to rent a flat there. Did I detect a slight British accent from Ike? Well, maybe not yet…